We continue to reiterate our efforts to work towards safer roads, calm traffic and happier lives. February marks the beginning of the ‘India Road safety week’ a week which focuses on creating awareness about the current traffic situation in India. The ‘India Road Safety week,’ hails it’s legacy from the year 1972 by the ‘Ministry of Road Transport and Highways,’ will…
The everyday roads of India are full of energy. Congested roads are home to frustrated drivers, eager to reach their workplace or to get home after a long day. Horns honk, drivers speed when they finally break free, and tension and anger are commonplace. In Coimbatore, a community group created a program that replaced…
People love to discuss the top cause of accidents. Is it distracted driving? Getting behind the wheel drunk? Speeding out of control? Think again. While all those behaviors cause crashes, there’s really one leading cause for all the needless injuries and deaths that happen on our roads every day. It’s the driver behind the wheel. Using…